AI Insights · Timothy · October 2025
Top 5 iOS Subscription Games in the US: Q3 2025 Performance
Explore the performance trends of the top 5 subscription games on iOS in the US during Q3 2025, focusing on downloads and active users.
In the third quarter of 2025, the top subscription games on the iOS platform in the United States showed varied performance trends. This analysis, based on data from Sensor Tower, offers insights into the weekly downloads and active user metrics for these popular games.
Squid Game: Unleashed experienced a significant decline in weekly downloads, starting at approximately 183K in early July and tapering off to around 4.3K by the end of September. The weekly active users peaked at around 231K mid-July, before gradually decreasing to 110K by the end of the quarter.
Storyteller displayed a more stable pattern. Weekly downloads initially dipped but then rose sharply to about 30K by early August, before declining again to around 9.4K at the quarter's close. Active users followed a similar trend, peaking at 67K mid-August before reducing to 42K by the end of September.
SpongeBob: Get Cooking showed a consistent performance with weekly downloads peaking at nearly 18K in late July. Active users remained relatively stable, fluctuating slightly around the 370K mark throughout the quarter.
Farming Simulator 23 NETFLIX maintained a steady download rate, starting at around 10.5K and gradually declining to 5.5K by the end of September. Active users remained fairly constant, averaging around 260K over the quarter.
Finally, Street Fighter IV CE NETFLIX experienced a decline in weekly downloads from 9.3K to 5.9K. Active users fluctuated, with a notable peak at 22K mid-July, before settling around 8.4K by the end of the quarter.
These trends highlight the dynamic nature of the mobile gaming market and underscore the importance of monitoring user engagement closely. For more detailed insights, visit Sensor Tower's comprehensive reports.
